ROMANIANS LOVE THIS / BUCEGI

ROMANIANS LOVE THIS

Libertatea.ro, for Bucegi

Project link >> 

 

Brief: Consolidate the position Bucegi has in our market, as a traditional brand that Romanians love.

Concept: We created a hub where our readers would find stories about true Romanians, just like them. Talk about what they love and what empowers them to be the best version of themselves.

Deliverables: Special website (includes concept and copy, design, coding, management), 5 articles, contest (mechanism, management), native advertising, promotion.